Mention Sagada and people invariably think about the long, long drive to reach this scenic town in the heart of Mountain Province. But for those who have not yet had the chance to visit, they can still get a sip and taste of what Sagada has to offer in the city-at SGD Bodega in Teacher's Village, and now, at the recently opened SGD Coffee Roastery in Greenhills.

Husband-and-wife owners Rich and Margaret Watanabe may not be from Sagada but they've been supporting the coffee farmers there for several years now through the Coffee Heritage Project. The project helps local farmers plant Arabica coffee, work the farm, harvest the berries, and then directly buys the beans from them at fair prices. What then does the Coffee Heritage Project do with all those beans? That's where the SGD Coffee brand kicks in.

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